Last updated: June 2026 · R&D Cable Jointing Ltd · Company No. 16296594
1. Who We Are
R&D Cable Jointing Ltd ("R&D", "we", "us", "our") is a specialist HV/LV cable jointing and substation contractor registered in England and Wales (Company No. 16296594, VAT No. GB493933939). Our registered address is in Kent, and we operate across London and the South East.
We are the data controller for personal data collected through this website (rdjointing.co.uk). If you have any questions about how we handle your data, contact us at:
2. What Data We Collect
We may collect and process the following personal data:
Data you provide directly
- Name and company name
- Email address and phone number
- Site location and project details submitted via our enquiry forms
- Any other information you include in messages or WhatsApp communications
Data collected automatically
- IP address and browser type
- Pages visited and time spent on the site
- Referring website or search query
- Google Ads click and conversion data
3. How We Use Your Data
We use the personal data we collect for the following purposes:
- To respond to enquiries — when you submit a quote request or contact form, we use your details to respond to your enquiry and follow up on your project scope.
- To provide our services — where you engage us to carry out works, your contact and project details are used to manage that relationship.
- To improve our website — analytics data helps us understand how visitors use our site and improve its performance and content.
- To measure advertising effectiveness — Google Ads conversion tracking helps us understand which campaigns lead to enquiries.
- To comply with legal obligations — we may need to retain certain data to comply with financial, contractual or regulatory requirements.
4. Lawful Basis for Processing
Under UK GDPR, we rely on the following lawful bases:
- Legitimate interests — responding to business enquiries, managing client relationships and operating our business.
- Contract performance — processing data necessary to deliver services you have engaged us to provide.
- Legal obligation — retaining records required by law (e.g. accounting and tax records).
- Consent — where you have given explicit consent (e.g. marketing communications, if applicable).
5. Cookies and Tracking
Our website uses the following cookies and tracking technologies:
- Google Analytics — anonymous usage data to understand how visitors use the site. You can opt out via Google Analytics Opt-out.
- Google Ads conversion tracking — records when a visitor completes an enquiry after clicking a Google ad.
- Essential cookies — required for the site to function (e.g. form security tokens).
You can control cookie preferences through your browser settings. Disabling cookies may affect how certain features of the site work.
6. Who We Share Data With
We do not sell or rent your personal data to third parties. We may share data with:
- FormLayer — our enquiry form provider, which processes submissions on our behalf.
- Google — for analytics and advertising measurement (see Google's Privacy Policy).
- Professional advisers — accountants, solicitors and insurers where necessary.
- Law enforcement or regulators — where required by law.
All third-party processors are required to handle your data in accordance with UK GDPR.
7. How Long We Keep Your Data
- Enquiry data — retained for up to 3 years from the date of last contact, or longer if a contract results from the enquiry.
- Contract and financial records — retained for 7 years in accordance with HMRC requirements.
- Analytics data — retained in accordance with Google Analytics default retention periods (26 months).
8. Your Rights
Under UK GDPR, you have the right to:
- Access — request a copy of the personal data we hold about you.
- Rectification — ask us to correct inaccurate or incomplete data.
- Erasure — request deletion of your data in certain circumstances.
- Restriction — ask us to limit how we process your data.
- Portability — receive your data in a portable format.
- Object — object to processing based on legitimate interests.
- Withdraw consent — where processing is based on consent, you can withdraw it at any time.
To exercise any of these rights, contact us at info@rdjointing.co.uk. We will respond within 30 days.
If you are unhappy with how we handle your data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.
9. Data Security
We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss or disclosure. Our website uses HTTPS encryption and access to personal data is restricted to those who need it.
10. International Transfers
Some of the third-party services we use (including Google) may transfer data outside the UK. Where this occurs, it is subject to appropriate safeguards under UK GDPR, including Standard Contractual Clauses or adequacy decisions.
11. Changes to This Policy
We may update this privacy policy from time to time. The date at the top of this page shows when it was last updated. Significant changes will be communicated via a notice on our website.
12. Contact
For any privacy-related queries, contact us at info@rdjointing.co.uk or call 0330 043 6689.